Educators, Small Business Owners and those Starting a Business, Your Secret Mystery Game Plan for Success is Finally Revealed!

Be Creative. Mystery Plan Revealed.

Education is an Important Key Component of Business Success for those in the Neighborhood Online and Off

The Big Apple Awards are a way of noting and thanking outstanding educators, small businesses and others in the neighborhood.

One educator who is sharing his knowledge is an individual who has the stage name of Dr. Doer. The moniker “Dr. Doer” is a fun and tongue in cheek way of stressing the importance of being a “doer.” And although there is nothing wrong with just dreaming, when you are a doer, it means being able to make those dreams into a reality.

The Blog Coalition is Assisting in the Spreading of Knowledge on Such Topics as Marketing and Communication

The Blog Coalition is helping Dr. Doer to get his message out through participation by 5 Coalition blogs. T


The Remaining Steps Can be Found on 4 of the current 57 Sites of the Blog Coalition

This is a very short step and section, but, that said, if you are ready for it and follow the steps, they will likely assist you with staying on the Doer Path.

Don’t Talk Yourself Out of Success.

It can be just as difficult to not follow your dreams as it is to be on your Doer Path. When you do not take steps toward what it is in life and work that you are truly seeking, you run the risk of have that unsettling feeling of disappointment in yourself.

So, What Now?

Enter Dr. Doer. Through five websites, one at a time, he is presenting his 5-step approach to marketing and communication, helping small businesses to succeed in this environment of COVID. Each of Dr. Doer’s steps have sub steps which are tactics such as the following Step 1, expressed as A, B, C, D, and E. Let’s start looking at the tactics of Step 1…


Take stock of I who you are, II what motivates you, III what gets in the way of you being motivated, and IV what is your overwhelming want, need and desire in terms of scenario that you want to have a job doing, and finally IV if it were possible you would become an entrepreneur and build a business around it that would fill you with a belief that you will be effective, plus assured of undoing your negative past and instead doing this first A, and then the B,C,D, and E components. Please do this.


Again, we ask you, are you ready for this Tactic B? Did you complete the first “A” assignment? If not, please do it and then return here. This step is about taking the work-in-progress list you made in Step A Look Within and rewrite it again and again until it is a series of ideas, one on top of the other, maybe even being numbered or alphabetized.


This is a big one. This is not your larger picture strategy per say, but it is about starting to look at how you would ideally get from HERE to HERE. At this moment, even if you are not fully confident that you could yourself do these steps and believe the are for doers and you do not see yourself as a doer, write the list of actions to take to achieve all the things you worked on in Tactics A and B. In short, the concept is to begin to carefully examine some of the real-world movements forward you will need to do to get to the place you want to go.


You have likely heard the saying “You don’t know what you don’t know.” That is a notion we are going to pursue now. Can you figure out what you need to know but don’t know what it is you need to know? A bit complicated yes, but you can figure it out if you try. Tactic D is all about doing research regarding the action steps you have listed. It is as doing a search for each of your action steps. What comes up regarding these search engine searches? Then study the resulting information going through at least 5 of the sites and take note of what they are doing and does this impact your action steps in any way? Again, hard to know what you don’t know, but doing research could trigger a revelation for you. An aha moment you are seeking. The goal is to spend as little money as possible while putting together your entrepreneurial venture to bring in the cash, but what some might do is hire a virtual tele success coach who could help you uncover the at first secrets and then potent info. This aspect of this tactic is not one hundred percent necessary to involve a coach, because if you work toward surprising yourself with fresh usable ideas, YOU WILL!


Okay, if you have gotten this far and actually gave your one hundred percent to the preceding tactics A, B, C, and D, then you have a stack of notes at different stages. This is the data processing moment, the key here is to do a final blend of everything, at least for this moment of time. Maybe your early notes had fresh and vital info. This happens all the time, because sometimes the first things you find are the most useful in the end. But this does not always occur, so don’t overly look for this. Give yourself the power and objectivity to go through everything and finally create your GAME PLAN! Yes, YOUR SECRET MYSTERY GAME PLAN FOR SUCCESS IS FINALLY REVEALED! And guess who did the planning and the revealing? YOU of course! Congratulations! But there is more to come, but YOU CAN do it! You are a doer! Dr. Doer would be very proud of you! And it is as if you just won the Big Apple Awards trophy for successfully doing Step #1 of 5. This means you are ready for Step #2. But again we say to you dear friend, if you HAVE NOT done “Step #1 Tactics A, B, C, D and E,” then please do not move to Step #2.

Yianni Stamas Examines What January 4th is Now Known As

A Special Day

The Big Apple Awards recognizes those who have made a difference throughout history. Today, January 4, is the date of Louis Braille’s birthday. The United Nations recently made today’s date offically to be known as World Braille’s Day because Louis Braille invented Braille which is the method by which blind people are able to read.

He Made a Big Difference

Unfortunately Louis Braille didn’t live to have the opportunity to see just how useful his invention turned out be. Louis Braille died in 1852, and it wasn’t until two years passed that the school he had attended earlier, began to teach Braille to students. Louis Braille indeed made a difference!

Bringing Our Country Together


Although it seems impossible, if everyone was to focus on giving in a bit on their views and in some cases hate, we can transform the country.

The People Speak?

We are hoping that tomorrow you get out and vote. We know we will. Some say “why vote?” The answer is obvious. The reason to vote is that on some level the people have an opportunity to speak.

The Manhattan Point of View

Many of us here in the big apple are united. It seems that New Yorkers see eye to eye on many things, unlike some other states. Why? It seems to stem from a united Manhattan, NY. Yes our beautiful city is going through issues but we are confident that Manhattan-ites will do the right thing tomorrow. How about you?

Teachers Promote Yourselves!

Let’s face it, being an educator is not an easy job. And sometimes it can be scary, where you feel as if any moment your program could be cancelled due to budget cuts. So what is a teacher to do?

Believe it or not, marketing yourself is what the best teachers do and are probably viewed as more valuable because the boss sees you in a video that in turn makes her or him value you more, That’s why creating videos is useful. You can either make it yourself or get help from groups like Home Business Achievers.

We cannot stress enough that your videos must be done using a great script. If you search you will be able to find material that will help you in writing your video script. Or of course Home Business Achievers can help you with that. You need to think of your script as being a sales page. A sale page first attracts the reader and then shows your audience what you can do for them.

You need to stress in your script how you are different from everyone else, so their best bet is to sign up with you.

The first thing you must do to embark on this creative business strategy, is to be TRULY clear on what you niche is and who in that niche is your ideal customer. What we are saying is that unless you know exactly who you are trying to reach and the reason that they need you, you will likely not succeed.

Put a lot of thought into this part of the process. Be lucid and put yourself in their shoes. What are they in need of right now and are therefore searching the web for it? Your perfect customer is searching for YOU!

And the clearer you can get about who is the right fit for you, the more you will be able to make sales. If you are not working the right strategy, your whole marketing campaign will fall apart regardless of how hard you try. You need to know EXACTLY who you are trying to connect with and why you are the cure to their disease.

You need to be the doctor they are searching for who can make them better because they are desperate right now to solve the problem that only you can solve for them. You will have better results if they are in pain and you can diminish that pain for them. How do you offer them hope so that they choose you rather than many who are on the web right now? Get a leg up on you competitors by being clearer than them on who they, like you, are trying to reach.

As you can see from the prior paragraph, there are two basic approaches to selling your products and services.

  1. Curing their disease.
  2. Giving them hope.

One of the easiest way you can begin working on your video once you know who you are trying to reach is to use one of the free online services we mentioned earlier that offer you images at no cost that can be used by you without having to pay them a fee. How you use this service can be as a way of you storyboarding what you are doing content-wise with your video.

On the free images site you will literally select one image after another, numbering them of course, so that they visually tell the story of what you are working to get in front of your audience to show them you are who they are looking for. Is that you need large sized photos. If you use small photos or images it will look bad in your video and will lower the chances of you succeeding.

Needless to say, these same videomaking tips can be used when you create an educational video!

Artists Find Your Communities

Finding Winners

The Big Apple Awards has always been about rewarding ArtisticPreneurs who make an impact on others – giving of themselves. This is a hard quality to find and in our prior incarnation as the Platinum PIAs, we often sifted through literally hundreds of folks to find the true winners.

Not Just New York

But when we would find someone we would make certain to nominate them and hopefully, if they resided in New York, become a part of the awards ceremony. But the Big Apple Awards are not just about Manhattan, NYC. They are also for anyone making a difference from any part of the country who is making a difference with a community.

Finding Nominees is More Difficult than You Think

Much has changed since we began in 2010, and now for the most part the awards ceremony is online. Thankfully, being online has its own type of community and we don’t mean chat rooms but rather creative people who network with each and support each other. In fact this is how we have sometimes gotten nominees: someone in our network would know someone who should be nominated. These are often the ArtisticPreneurs who have been smart enough to take the right steps to where they are going.

Some of the Qualities We Look For

Creativity, leadership and success oriented rigor are very important qualities of those who get nominated. People who are driven to make a difference are very different than those who aren’t. We have had to develop our own sixth sense when it comes to finding true pioneers and community oriented creatives.

To Promote or Not to Promote

It’s a wonderful thing to let someone know they have been nominated. And then the suspense builds regarding whether or not that person is actually going to win and receive their formerly PIA and now – Apple. Sometimes it is those who deserve the most to win don’t necessarily promote themselves.


One of the key reasons we formed in the first place was to show appreciation for talented ArtisticPreneurs who built communities. All our winners have been very motivated with or without appreciation. But the appreciation shown by presenting winners with a trophy, will hopefully let them know that their work is making a difference. The desire is that they will take the appreciation “in” and be even more motivated to help. Do-gooders need recognition too!

Our Goal

Recognizing outstanding work in the community realm is what we aim for, even now that we are more “virtually” oriented. Every day we take a new step forward.